{"title":"GROWUS","description":"\u003cp\u003eGrowus is the Korean haircare brand built on the principles of \u003cstrong\u003ethalassotherapy\u003c\/strong\u003e — the therapeutic use of seawater, marine minerals, seaweed and algae for hair and scalp health. A cosmeceutical approach that pairs natural sea-derived ingredients with modern technology.\u003c\/p\u003e\u003cp\u003eThe IrelKGlow Growus UK range carries the full \u003cstrong\u003eDamage Therapy EX\u003c\/strong\u003e line, powered by Growus's Marine Pearl Complex (pearl extract, Himalayan pink salt, seven types of collagen): \u003cstrong\u003eDamage Therapy Shampoo EX\u003c\/strong\u003e (500ml), \u003cstrong\u003eDamage Therapy No-Wash Treatment EX\u003c\/strong\u003e (250ml) and the \u003cstrong\u003eDamage Therapy Hair Treatment EX\u003c\/strong\u003e (220g) — a complete rebuild for rough, dry, damaged or tangle-prone hair.\u003c\/p\u003e","products":[{"product_id":"damage-therapy-shampoo-ex-500ml","title":"Damage Therapy Shampoo EX (500ml)","description":"\u003cp style=\"line-height:1.6;\"\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Hair weakened by coloring, perming, or heat styling that feels rough, dull, and prone to frizz after washing.\u003cbr\u003e\u003cstrong\u003eStep:\u003c\/strong\u003e Shampoo\u003cbr\u003e\u003cstrong\u003eHigh-level description:\u003c\/strong\u003e Protein-enriched daily shampoo that gently cleanses while supporting cuticle repair, scalp balance, and smoother shine.\u003c\/p\u003e","brand":"GROWUS","offers":[{"title":"Default Title","offer_id":57326376124790,"sku":"IKG-HC-GRW-500M-001","price":22.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/9939\/0070\/files\/Damage-Therapy-Shampoo-EX-500ml.png?v=1772157523"},{"product_id":"damage-therapy-no-wash-treatment-ex-250ml","title":"Damage Therapy No-Wash Treatment EX (250ml)","description":"\u003cp style=\"line-height:1.6;\"\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Damaged, porous, heat-stressed, dry or tangled hair\u003cbr\u003e\u003cstrong\u003eStep:\u003c\/strong\u003e Leave-In \u0026amp; Styling Treatment\u003cbr\u003e\u003cstrong\u003eHigh-level description:\u003c\/strong\u003e A double-coating, protein-rich leave-in treatment designed to repair cuticle damage, strengthen weakened strands, and protect hair from heat styling — while delivering a smooth, pearl-like shine.\u003c\/p\u003e","brand":"GROWUS","offers":[{"title":"Default Title","offer_id":57326376157558,"sku":"IKG-HT-GRW-250M-001","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/9939\/0070\/files\/Damage-Therapy-No-wash-Treatment-EX-250ml.png?v=1772157533"},{"product_id":"damage-therapy-hair-treatment-ex-220g","title":"Damage Therapy Hair Treatment EX (220g)","description":"\u003cp style=\"line-height:1.6;\"\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Severely damaged, dry, brittle, chemically treated hair\u003cbr\u003e\u003cstrong\u003eStep:\u003c\/strong\u003e Treatment \u0026amp; Mask\u003cbr\u003e\u003cstrong\u003eHigh-level description:\u003c\/strong\u003e A high-protein cream treatment designed to replenish damaged strands, smooth rough cuticles, and restore softness and shine.\u003c\/p\u003e","brand":"GROWUS","offers":[{"title":"Default Title","offer_id":57326376190326,"sku":"IKG-HT-GRW-220G-001","price":19.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/9939\/0070\/files\/Damage-Therapy-Hair-Treatment-EX-220g-1st-image.png?v=1772157542"}],"url":"https:\/\/irelkglow.co.uk\/collections\/growus.oembed","provider":"IrelKGlow","version":"1.0","type":"link"}